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Minimalist McDonald's adverts feature ingredients lists but no brand name

architecture and design / dezeen
Autor: dezeen Publicado el: 12/02/2020
Minimalist McDonald's adverts feature ingredients lists but no brand name

Advertising agency Leo Burnett has designed minimalist posters for McDonald's with just lists of ingredients in the Helvetica font and no mention of the fast food chain's name. London-based agency Leo Burnett teamed up with Minneapolis-based designer David Schwen to create the Iconic Stacks campaign for outdoor billboards. The "redacted" ...
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Minimalist McDonald's adverts feature ingredients lists but no brand name Minimalist McDonald's adverts feature ingredients lists but no brand name
  • Fecha de publicación: 12-02-2020

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